Executive Program in Product Management by XLRI - Delhi-NCR
5 months | Live Instructor led | Weekend Online
Master Product Design, Engineering and Analytics from one of the India’s Premier Business School
Accredited by
Talk to Learning Advisor
96258-11095
9 AM - 9 PM IST
Admission Deadline : 11 Sep 2022
Certification by XLRI-Delhi-NCR
Live Classes
5 Months
Next Cohort Coming Soon
Career Services by INSAID
Program Overview
This program includes:
20 Module - UI/UX, Product Strategies, Development
Learn from the top industry professionals and expert sessions by XLRI-Delhi-NCR Faculty
Duration: 5 months | Weekend Online
Certification from XLRI-Delhi-NCR
Live Instructor led classes
Daily doubt clearing
Mega Challenge
No Cost EMI upto 12 months
Placement Support & Assistance
Industry immersion with Top Product Leaders
1:1 career mentorship sessions
Who should join?
CXOs and VPs, Engineers, MBAs, Freshers, Analysts, Leads, Technical Program Managers, Product/Project managers, or anyone from non tech (Sales, Marketing, Teaching) backgrounds who is interested to learn building blocks of Product Management.
Job Opportunities
Product Analyst, Associate Product Manager, Product Designer, Product Manager, Senior Product Manager.
Want to Know More?
The world needs product managers who understand needs,
people, and outcomes to build great products.
- Suchit Majumdar, Chief Product Officer, INSAID.
Program Syllabus
Module 1 : Introduction to product management
Understanding role of product management
Defining product vision & strategy
Identifying key stakeholders & managing expectations
Module 2 : Who is a Product Manager
Developing leadership & communication skills
Building & managing cross-functional teams
Balancing short-term goals with long-term vision
Module 3 : Product Roadmapping
Defining & prioritizing product features & releases
Aligning product roadmap with overall company strategy
Communicating product roadmap to stakeholders
Module 4 : Qualitative Market Research
Conducting user interviews & usability testing
Analyzing customer feedback & identifying pain points
Gathering insights from focus groups & surveys
Module 5 : Quantitative Market Research
Collecting & analyzing product usage data
Running A/B tests & experiments
Conducting market research & competitive analysis
Module 6 : Market & Competitor Analysis
Identifying market trends & customer needs
Analyzing competitive landscape & positioning
Understanding pricing & distribution strategies
Module 7 : Product Ideation
Product Ideation
Brainstorming & ideating solutions
Prototyping & testing potential solutions
Module 8 : Design Thinking
Empathizing with users & understanding their needsn
Definingproblem & ideating solutions
Prototyping & testing solutions
Module 9 : Driving Product Innovation
Developing a culture of innovation
Encouraging experimentation & risk-taking
Incorporating customer feedback into product development
Module 10 : Lean Methodology for Product Development
Minimizing waste & maximizing value
Validating assumptions through testing & experimentation
Continuously iterating & improving product
Module 11 : Value Proposition Design
Defining unique value that product provides
Identifying customer pain points & addressing them
Communicating value proposition effectively to customers
Module 12 : Business Model Canvas
Identifying revenue streams & cost structure
Developing pricing strategy
Assessing business model viability
Module 13 : Rapid Prototyping Techniques
Creating low-fidelity prototypes quickly
Incorporating customer feedback into rapid iterations
Testing & refining prototypes
Module 14 : Evaluating Project Progress
Setting & tracking KPIs
Conducting regular product reviews & retrospectives
Communicating progress to stakeholders & updating roadmap
Module 15 : UI/UX
Creating intuitive & user-friendly interfaces
Incorporating user feedback & usability testing into design
Balancing aesthetic design with functional requirements
Module 16 : Pricing Strategies for Product Success
Determining optimal product pricing strategy
Understanding pricing psychology & customer behavior
Testing & iterating on pricing to optimize revenue
Module 17 : Brand Building & Promotion
Defining brand & value proposition
Creating marketing strategy based on brand values
Leveraging various channels to promote product
Module 18 : Testing & Validation fundamentals
Conducting unit, integration, & acceptance testing
Validating product with user testing & feedback
Addressing bugs & issues to ensure product quality
Module 19 : Optimizing Product Mix
Analyzing product portfolio & identifying gaps
Assessing performance of individual products & making adjustments
Developing a strategy to optimize overall product mix
Module 20 : Digital Marketing & Channels
Developing digital marketing strategy
Identifying & leveraging various marketing channels
Measuring digital marketing effectiveness & making data-driven decisions
Module 21 : Product Analytics
Collecting & analyzing data to inform product decisions
Developing a data-driven culture within organization
Utilizing data visualization tools & techniques
Module 22 : BYOP & Product Teardown
Reverse engineering product to understand its design & development process
Product Teardown of top 5 IOS/Android app
Bring Your Own Product (BYOP) Challenge
Tools you will learn
Completion Certifications
Case Studies and Assignments
BYOP Mega Challenge
20+ Tools and Packages
Faculty & Mentors
Rajeev,
XLRI
Masood,
Orcum
Atanu,
IBM
Ratan,
GutsGo
Sam,
XLRI
Avik,
Volkswagen
Narasimhan,
XLRI
10000+
Professionals upskilled in
product skills.
60%
Average salary hike after career transition.
6L+
Job opportunities
Worldwide
Our students work at
Recent Career transitions
GCPM
GCPM
PGPPMDS
PGPPM
Ranjith Malapaty
Sr. Software Engineering Manager
Sr. Technical Product Manager
GCPM
PGPPM
Beyond the program advantage
Learning Resources & Technical Support
Dedicated resource center with 1000+ resources to ease your Product management journey. 24/7 Technical support to answer your queries.
Industry immersion with Top Product Leaders
Monthly Speaker Connect
Your learning isn’t limited to the weekly sessions led by faculty but at INSAID we rope in top product leaders across the world to help you gain not only practical insights but also prep you for cut throat competition.
International Summits
Every six months, we organize Product Week Summits inviting leaders from one diverse geography. Most recent one being India Product Week.
Placement Assistance
-
Carefully crafted program such as career launchpad which will help the candidates to polish their resume & LinkedIn profiles.
-
Participating in Mock interviews & get job ready Job.
-
Dedicate job opening portal to find your perfect role.
Lifelong Community Support
Life-time access to the resources, content and community support to clear your doubts.
Admission Process
STEP 1
1-on-1 chat
Schedule 1-on-1 chat with Program Advisors
STEP 2
Application & Profile Review
Get shortlisted for the program after reviewing process
STEP 3
Start Learning
Get your admission letter from XLRI | Delhi-NCR
Program Fee
Program Fee
INR 1,20,000+GST
No cost EMI options available*.
Student Reviews
Frequently Asked Questions
PROGRAM PRE-REQUISITES
1. Do I need to have prior product management experience to enroll in the program?
No, the program is experience agnostic, all the topics will be covered from scratch and every individual from any field of work is eligible for the program.
2. What is the minimum system configuration required?
Any latest processor (i3/i5/i7) with 2.0Ghz clock speed and 4GB RAM (Minimum), 8GB (Recommended).
SYLLABUS & PROJECTS COVERED
1. How many case studies can I expect to work on?
In Executive Program in Product Management you will have access to more than 20 case studies, and a Bring Your Own Product (BYOP) Mega Challenge to provide a better understanding of the real-world applications of product management concepts.
2. What's the difference between Case Studies & Mega Challenge?
Case studies are targeted towards concept validation and limited to only a single concept. However, challenge is targeted to overall learning and is more of a combination of multiple topics. It will provide hands-on experience of Product Management from end-to-end.
3. What all topics are covered in the Executive Program in Product Management ?
Download our latest program brochure &
curriculum.
TIME COMMITMENT
1.How much time I have to spend every week?
Daily 30 mins of prep time is required. You can choose to practice, read, or watch videos, and on weekends one must attend 2 hours of live classes on both Saturday & Sunday.
2. What is the duration of the program?
The duration of the program is 5 months.
WHY XLRI
1. How's the Executive Program in Product Management program different?
Three things that make this program world class
Progressive Learning Architecture: XLRI's proprietary Progressive Learning Architecture ensures that irrespective of the background you are from, you will attain mastery in a
step-by-step way
Concept-to-Context®️ Learning Framework: XLRI's Concept-to-Context®️ framework ensures that you are learning every Product Management concept in context of real-world industry problems
INSAID Career Center: INSAID's mission is to groom Product leaders of tomorrow. INSAID Career Center helps you launch a Product Management career with 100% confidence.
2. Tell me more about Career Assistance?
INSAID offers career assistance through Product Management Career Launchpad. The student gets hands-on experience as a Product Leader with rigorous resume and Product portfolio building
sessions. You will also learn to create a strong LinkedIn presence and develop top notch interview skills.
3. What's the refund policy?
Go through our Student Policy link.
Have more queries
related to career or program?
Call us +91 96258-11095 (or)
Schedule chat with our experts
Other popular programs
Executive Program in Product Management by XLRI - Delhi-NCR
5 months | Live Instructor led | Weekend Online
Talk to Learning Advisor
96258-11095
9 AM - 9 PM IST
Admission Deadline : 11 Sep 2022
Certification by
XLRI-Delhi-NCR
Live Classes
5 Months
Next Cohort
Coming Soon
Career Services
by INSAID
Program Overview
This program includes:
20 Module - UI/UX, Product Strategies, Development
Learn from the top industry professionals and expert sessions by XLRI-Delhi-NCR Faculty
Duration: 5 months| Weekend Online
Certification from XLRI-Delhi-NCR
Live Instructor led classes
Daily doubt clearing
Mega Challenge
No Cost EMI upto 12 months
Placement Support & Assistance
Industry immersion with Top Product Leaders
1:1 career mentorship sessions
Who should join?
CXOs and VPs, Engineers, MBAs, Freshers, Analysts, Leads, Technical Program Managers, Product/Project managers, or anyone from non tech (Sales, Marketing, Teaching) backgrounds who is interested to learn building blocks of Product Management.
Job Opportunities
Product Analyst, Associate Product Manager, Product Designer, Product Manager, Senior Product Manager.
Want to Know More?
Every individual from various backgrounds must learn
Analytics to outshine in the competive world today!
- Suchit Majumdar, Chief Data Science Mentor, INSAID.
Program Syllabus
20+ Module
(5 months)
60+ hours of
live classes
8+ career
sessions
Module 1 : Introduction to product management
-
Understanding role of product management
-
Defining product vision & strategy
-
Identifying key stakeholders & managing expectations
Module 2 : Who is a Product Manager
-
Developing leadership & communication skills
-
Building & managing cross-functional teams
-
Balancing short-term goals with long-term vision
Module 3 : Product Roadmapping
-
Defining & prioritizing product features & releases
-
Aligning product roadmap with overall company strategy
-
Communicating product roadmap to stakeholders
Module 4 : Qualitative Market Research
-
Conducting user interviews & usability testing
-
Analyzing customer feedback & identifying pain points
-
Gathering insights from focus groups & surveys
Module 5 : Quantitative Market Research
-
Collecting & analyzing product usage data
-
Running A/B tests & experiments
-
Conducting market research & competitive analysis
Module 6 : Market & Competitor Analysis
-
Identifying market trends & customer needs
-
Analyzing competitive landscape & positioning
-
Understanding pricing & distribution strategies
Module 7 : Product Ideation
-
Product Ideation
-
Brainstorming & ideating solutions
-
Prototyping & testing potential solutions
Module 8 : Design Thinking
-
Empathizing with users & understanding their needsn
-
Definingproblem & ideating solutions
-
Prototyping & testing solutions
Module 9 : Driving Product Innovation
-
Developing a culture of innovation
-
Encouraging experimentation & risk-taking
-
Incorporating customer feedback into product development
Module 10 : Lean Methodology for Product Development
-
Minimizing waste & maximizing value
-
Validating assumptions through testing & experimentation
-
Continuously iterating & improving product
Module 11 : Value Proposition Design
-
Defining unique value that product provides
-
Identifying customer pain points & addressing them
-
Communicating value proposition effectively to customers
Module 12 : Business Model Canvas
-
Identifying revenue streams & cost structure
-
Developing pricing strategy
-
Assessing business model viability
Module 13 : Rapid Prototyping Techniques
-
Creating low-fidelity prototypes quickly
-
Incorporating customer feedback into rapid iterations
-
Testing & refining prototypes
Module 14 : Evaluating Project Progress
-
Setting & tracking KPIs
-
Conducting regular product reviews & retrospectives
-
Communicating progress to stakeholders & updating roadmap
Module 15 : UI/UX
-
Creating intuitive & user-friendly interfaces
-
Incorporating user feedback & usability testing into design
-
Balancing aesthetic design with functional requirements
Module 16 : Pricing Strategies for Product Success
-
Determining optimal product pricing strategy
-
Understanding pricing psychology & customer behavior
-
Testing & iterating on pricing to optimize revenue
Module 17 : Brand Building & Promotion
-
Defining brand & value proposition
-
Creating marketing strategy based on brand values
-
Leveraging various channels to promote product
Module 18 : Testing & Validation fundamentals
-
Conducting unit, integration, & acceptance testing
-
Validating product with user testing & feedback
-
Addressing bugs & issues to ensure product quality
Module 19 : Optimizing Product Mix
-
Analyzing product portfolio & identifying gaps
-
Assessing performance of individual products & making adjustments
-
Developing a strategy to optimize overall product mix
Module 20 : Digital Marketing & Channels
-
Developing digital marketing strategy
-
Identifying & leveraging various marketing channels
-
Measuring digital marketing effectiveness & making data-driven decisions
Module 21 : Product Analytics
-
Collecting & analyzing data to inform product decisions
-
Developing a data-driven culture within organization
-
Utilizing data visualization tools & techniques
Module 22 : BYOP & Product Teardown
-
Reverse engineering product to understand its design & development process
-
Product Teardown of top 5 IOS/Android app
-
Bring Your Own Product (BYOP) Challenge
Tools you will learn
Completion Certifications
Case Studies and Assignments
BYOP Mega Challenge
20+ Tools and Packages
Faculty & Mentors
10000+
Professionals upskilled in product skills.
60%
Average salary hike after career transition.
6L+
Job opportunities
Worldwide
Recent Career transitions
Beyond the program advantage
Learning Resources & Technical Support
Dedicated resource center with 1000+ resources to ease your Product management journey. 24/7 Technical support to answer your queries.
Industry immersion with Top Product Leaders
Monthly Speaker Connect
Your learning isn’t limited to the weekly sessions led by faculty but at INSAID we rope in top product leaders across the world to help you gain not only practical insights but also prep you for cut throat competition.
International Summits
Every six months, we organize Product Week Summits inviting leaders from one diverse geography. Most recent one being India Product Week.
Placement Assistance
- Carefully crafted program such as career launchpad which will help the candidates to polish their resume & LinkedIn profiles.
- Participating in Mock interviews & get job ready Job.
- Dedicate job opening portal to find your perfect role.
Lifelong Community Support
Life-time access to the resources, content and community support to clear your doubts.
Admission Process
STEP 1
1-on-1 chat
Schedule 1-on-1 chat with Program Advisors.
STEP 2
Application & Profile Review
Get shortlisted for the program after reviewing process.
STEP 3
Start Learning
Get your admission letter from XLRI | Delhi-NCR
Program Fee
Program Fee
INR 1,20,000+GST
No cost EMI options available*.
Student Reviews
Frequently Asked Questions
PROGRAM PRE-REQUISITES
1. Do I need to have prior product management experience to enroll in the program?
No, the program is experience agnostic, all the topics will be covered from scratch and every individual from any field of work is eligible for the program
2. What is the minimum system configuration required?
Any latest processor (i3/i5/i7) with 2.0GHz clock speed and RAM 4GB (required), 8GB(recommended).
SYLLABUS & PROJECTS COVERED
1. How many case studies can I expect to work on?
In Executive Program in Product Management you will have access to more than 20 case studies, and a Bring Your Own Product (BYOP) Mega Challenge to provide a better understanding of the real-world applications of product management concepts.
2. What's the difference between Case Studies & Mega Challenge?
Case studies are targeted towards concept validation and limited to only a single concept. However, challenge is targeted to overall learning and is more of a combination of multiple topics. It will provide hands-on experience of Product Management from end-to-end.
3. What all topics are covered in the Executive Program in Product Management ?
Download our latest program brochure &
curriculum.
TIME COMMITMENT
1. How much time I have to spend every week?
Daily 30 mins of prep time is required. You can choose to practice, read, or watch videos, and on weekends one must attend 2 hours of live classes on both Saturday & Sunday.
2. What is the duration of the program?
The duration of the program is 6 months, every term is approximately 4-5 weeks long.
WHY XLRI
1. How's the Advanced Certification in Product Management program different?
Three things that make this program world class
- Progressive Learning Architecture: XLRI's proprietary Progressive Learning Architecture ensures that irrespective of the background you are from, you will attain mastery in a step-by-step way
- Concept-to-Context®️ Learning Framework: XLRI's Concept-to-Context®️ framework ensures that you are learning every Product Management concept in context of real-world industry problems
- INSAID Career Center: INSAID's mission is to groom Product leaders of tomorrow. INSAID Career Center helps you launch a Product Management career with 100% confidence.
2. Tell me more about Career Assistance?
INSAID offers career assistance through Product Management Career Launchpad. The student gets hands-on experience as a Product Leader with rigorous resume and Product portfolio building sessions.
You will also learn to create a strong LinkedIn presence and develop top notch interview skills.
3. What's the refund policy?
Go through our Student Policy link.