E&ICT Academy, IIT Guwahati
Executive Program in Product Management with E&ICT Academy, IIT Guwahati
10 months | Live Instructor led | Weekend Online
Specialize in Product Growth,Monetization in
10 months with India's #1 Product Management Certification
Get dual certification from
Talk to Learning Advisor
96258-11095
9 AM - 9 PM IST
Admission Deadline :
E&ICT Academy IIT Guwahati
Live Classes
10 Months
Next Cohort Coming Soon
Career Services by INSAID
Program Overview
This program includes:
9 Terms - Product Analytics,Growth & Monetization
Learn from the top industry professionals and expert sessions by IIT Guwahati Faculty
Duration: 10 months | Weekend Online
Certification from E&ICT, IIT Guwahati
Live Instructor led classes
Daily doubt clearing
Term projects & Capstone projects
No Cost EMI upto 12 months
Placement Support & Assistance
2-day career immersion at IIT Guwahati *
(Depends on the availability of resources)
1:1 career mentorship sessions
Who should join?
Engineers, MBAs, Freshers, Analysts, Leads, Technical Program Managers, Product/Project managers, or anyone from non tech (Sales, Marketing, Teaching) backgrounds who is interested to upskills & transition into Product Management careers.
Job Opportunities
Product Analyst, Associate Product Manager, Product Manager, Senior Product Manager, VP Product Management, Director Product Management, Chief Product Officer.
Want to Know More?
The world needs product managers who understand needs,
people, and outcomes to build great products.
- Suchit Majumdar, Chief Product Officer, INSAID.
Program Syllabus
Term 1 : Introduction to Product Management
4 weeks
Understanding Basics of Product Management
Who is a Product Manager?
Different Hats of a Product Manager
Importance of Research in Product Management
Term 2 : Product Strategy & Roadmap
4 weeks
What is Product Planning Cycle?
Establishing Product Vision & Mission
Formulating Product Strategy & Product Goals
What is Product Backlog & Roadmap
Term 3 : Product Design Thinking
4 weeks
The Philosophy of Design Thinking
Decoding Creativity & Innovation
Design Thinking for PMs
Building MVP - Artefacts, Persona Mapping, & PRD's
Mission: Design Discovery
-
Mission: Design Discovery requires one to apply design thinking concepts to create human-centred and action-oriented solutions. As a PM practitioner you will be competing with the best to solve a complex challenge.
Term 4: UI/UX for PMs
4 weeks
User Experience 101
User Interface 101
Importance of UX/UI for PMs
Designing Mockups, Wireframes, & Prototypes
Term 5 : Product Engineering
4 weeks
Intoduction to Engineering for Product Managers
Understanding Microservices & Cloud Services
Waterfall & Agile Methodology
Understanding Scrum & Kanban
Term 6 : Product Marketing & Launch
4 weeks
Product Development & Planning User Tests.
Product Launch & A/B Testing.
Understanding Product Marketing & Consumer Behaviour.
Managing a Brand & Measuring Impact of Product Marketing.
Capstone Project 1
-
Wittr is a major micro blogging app popular across the globe. The management team has reached out to INSAID PM consultants to help them over come a major hurdle related to declining app usage by its customers.
Term 7 : Analytics for Product Management
4 weeks
Product Metrics
How to Measure Product Success
Analytical tools for PMs
Basics of SQL for Product Managers
Term 8 : Growth & Scaling
4 weeks
Understanding Product Growth
Who is a Product-Growth Manager
Product Growth Strategies
Audience & Channel for Growth
Term 9 : Product Monetization
4 weeks
Understanding Product Monetization
Decoding Buyer Psychology
Product Pricing Models & Strategies
Measuring Product Monetization Success
Capstone Project 2
-
Musi.fy is struggling to come up with a potential solution to its dwindling revenues through its existing website for song lovers and urgently needs a dramatic shift from being Web first to Mobile first company.They have reached out to INSAID PM group and have requested for consultant PMs who can help solve their problem. In this capstone you will chalk out a plan and execute the product launch of Musi.fy Mobile app from scratch.Get a chance to be a PM from this awesome initiative of building a successful Music Streaming Mobile App.
Tools you will learn
Completion Certifications
Live Projects and Case studies
Topic wise Assignments
40+ Tools and Packages
Faculty & Mentors
Prahlad,
Paypal
Sai,
Harihara,
Amazon
Shailendra,
Spinny
Gaurav,
IIT Guwahati
Rajib,
Walmart
Ankur,
Archer
Share your achievements
with your professional network
Globally recognized certifications
Unique certification ID
Lifetime validity
10000+
Professionals upskilled in
product skills.
55%
Average salary hike after career transition.
2-in-1
Get certified from both
INSAID and IIT Guwahati
Our students work at
Recent Career transitions
GCPM
GCPM
PGPPMDS
PGPPM
Ranjith Malapaty
Sr. Software Engineering Manager
Sr. Technical Product Manager
GCPM
PGPPM
Beyond the program advantage
Learning Resources & Technical Support
Dedicated resource center with 1000+ resources to ease your Product management journey. 24/7 Technical support to answer your queries.
Industry immersion with Top Product Leaders
Monthly Speaker Connect
Your learning isn’t limited to the weekly sessions led by faculty but at INSAID we rope in top 9roduct leaders across the world to help you gain not only practical insights but also prep you for cut throat competition.
International Summits
Every six months, we organize Product Week Summits inviting leaders from one diverse geography. Most recent one being India Product Week.
Placement Assistance
-
Carefully crafted program such as career launchpad which will help the candidates to polish their resume & LinkedIn profiles.
-
Participating in Mock interviews & get job ready Job.
-
Dedicate job opening portal to find your perfect role.
Lifelong Community Support
Life-time access to the resources, content and community support to clear your doubts.
Admission Process
STEP 1
Fill the application form
Apply by filling a simple online application form
STEP 2
Eligiblility Test
Attempting the eligibility test to get shortlisted for the admission procedure.
STEP 3
Start Learning
Get your offer letter and access to your dashboard and begin your journey with starter kits.
Program Fee
Program Fee
INR 2,50,000+GST
No cost EMI options available*.
Student Reviews
Frequently Asked Questions
PROGRAM PRE-REQUISITES
1. Do I need to have prior product management experience to enroll in the program?
No, the program is experience agnostic, all the topics will be covered from scratch and every individual from any field of work is eligible for the program.
2. What is the minimum system configuration required?
Any latest processor (i3/i5/i7) with 2.0Ghz clock speed and 4GB RAM (Minimum), 8GB (Recommended).
SYLLABUS & PROJECTS COVERED
1. How many case studies can I expect to work on?
In Executive Program in Product Management you will have access to more than 35 case studies, Mission: Design Discovery, Major Product, and Capstone Product to provide a better understanding of the real-world applications of
product management concepts.
2. What's the difference between case studies & projects?
Case studies are targeted towards concept validation and limited to only a single concept. However, projects are targeted to overall learning and are more of a combination of multiple topics.
3. What all topics are covered in the Executive Program in Product Management Program?
Download our latest program brochure &
curriculum.
TIME COMMITMENT
1. How much time I have to spend every week?
Daily 30 mins of prep time is required. You can choose to practice, read, or watch videos, and on weekends one must attend 2 hours of live classes on both Saturday & Sunday.
2. What is the duration of the program?
The duration of the program is 10 months, every term is approximately 4-5 weeks long.
WHY INSAID
1. How's the Executive Program in Product Management program different?
Three things that make this program world class
- Progressive Learning Architecture: INSAID's proprietary Progressive Learning Architecture ensures that irrespective of the background you are from, you will attain mastery in a step-by-step way
- Concept-to-Context®️ Learning Framework: INSAID's Concept-to-Context®️ framework ensures that you are learning every Product Management concept in context of real-world industry problems
- INSAID Career Center: INSAID's mission is to groom Product leaders of tomorrow. INSAID Career Center helps you launch a Product Management career with 100% confidence.
2. Tell me more about Career Assistance?
INSAID offers career assistance through Product Management Career Launchpad. The student gets hands-on experience as a Product Leader with rigorous resume and Product portfolio building
sessions. You will also learn to create a strong LinkedIn presence and develop top notch interview skills.
3. What's the refund policy?
Go through our Student Policy link.
Have more queries
related to career or program?
Call us +91 96258-11095 (or)
Schedule chat with our experts
Other popular programs
E&ICT Academy, IIT Guwahati
Executive Program in Product Management with E&ICT Academy, IIT Guwahati
10 months | Live Instructor led | Weekend Online
Talk to Learning Advisor
96258-11095
9 AM - 9 PM IST
Admission Deadline : 11 Sep 2022
E&ICT Academy
IIT Guwahati
Live Classes
10 Months
Next Cohort
Coming Soon
Career Services
by INSAID
Program Overview
This program includes:
9 Terms - Product Analytics,Growth & Monetization
Learn from the top industry professionals and expert sessions by IIT Guwahati Faculty
Duration: 10 months | Weekend Online
Certification from EICT, IIT Guwahati
Live Instructor led classes
Daily doubt clearing
Term projects & Capstone projects
No Cost EMI upto 12 months
Placement Support & Assistance
2-day career immersion at IIT Guwahati *
(Depends on the availability of resources)
1:1 career mentorship sessions
Who should join?
Engineers, MBAs, Freshers, Analysts, Leads, Technical Program Managers, Product/Project managers, or anyone from non tech (Sales, Marketing, Teaching) backgrounds who is interested to upskills & transition into Product Management careers.
Job Opportunities
Product Analyst, Associate Product Manager, Product Manager, Senior Product Manager, VP Product Management, Director Product Management, Chief Product Officer.
Want to Know More?
Every individual from various backgrounds must learn
Analytics to outshine in the competive world today!
- Suchit Majumdar, Chief Data Science Mentor, INSAID.
Program Syllabus
9 Terms
(10 months)
200+ hours of
live classes
25+ career
sessions
Term 1 : Introduction to Product Management (4 weeks)
Understanding Basics of Product Management
Who is a Product Manager?
Different Hats of a Product Manager
Importance of Research in Product Management
Term 2 : Product Strategy & Roadmap (4 weeks)
What is Product Planning Cycle?
Establishing Product Vision & Mission
Formulating Product Strategy & Product Goals
What is Product Backlog & Roadmap
Term 3 : Product Design Thinking (4 weeks)
The Philosophy of Design Thinking
Decoding Creativity & Innovation
Design Thinking for PMs
Building MVP - Artefacts, Persona Mapping, & PRD's
Mission: Design Discovery
-
Mission: Design Discovery requires one to apply design thinking concepts to create human-centred and action-oriented solutions. As a PM practitioner you will be competing with the best to solve a complex challenge.
Term 4: UI/UX for PMs (4 weeks)
User Experience 101
User Interface 101
Importance of UX/UI for PMs
Designing Mockups, Wireframes, & Prototypes
Term 5 : Product Engineering (4 weeks)
Intoduction to Engineering for Product Managers
Understanding Microservices & Cloud Services
Waterfall & Agile Methodology
Understanding Scrum & Kanban
Term 6 : Product Marketing & Launch (4 weeks)
Product Development & Planning User Tests.
Product Launch & A/B Testing.
Understanding Product Marketing & Consumer Behaviour.
Managing a Brand & Measuring Impact of Product Marketing.
Capstone Project 1
-
Wittr is a major micro blogging app popular across the globe. The management team has reached out to INSAID PM consultants to help them over come a major hurdle related to declining app usage by its customers.
Term 7 : Analytics for Product Management (4 weeks)
Product Metrics.
How to Measure Product Success
Analytical tools for PMs.
Basics of SQL for Product Managers.
Term 8 : Growth & Scaling (4 weeks)
Understanding Product Growth.
Who is a Product-Growth Manager
Product Growth Strategies.
Audience & Channel for Growth.
Term 9 : Product Monetization (4 weeks)
Understanding Product Monetization
Decoding Buyer Psychology
Product Pricing Models & Strategies
Measuring Product Monetization Success.
Capstone Project 2
-
Musi.fy is struggling to come up with a potential solution to its dwindling revenues through its existing website for song lovers and urgently needs a dramatic shift from being Web first to Mobile first company.They have reached out to INSAID PM group and have requested for consultant PMs who can help solve their problem. In this capstone you will chalk out a plan and execute the product launch of Musi.fy Mobile app from scratch.Get a chance to be a PM from this awesome initiative of building a successful Music Streaming Mobile App.
Tools you will learn
Completion Certifications
Live Projects and Case studies
Topic wise Assignments
40+ Tools and Packages
Faculty & Mentors
Share your achievements
with your professional network
Globally recognized certifications
Unique certification ID
Lifetime validity
10000+
Professionals upskilled in product skills.
55%
Average salary hike after career transition.
2-in-1
Get certified from both
INSAID and IIT Guwahati
Recent Career transitions
Beyond the program advantage
Learning Resources & Technical Support
Dedicated resource center with 1000+ resources to ease your Product management journey. 24/7 Technical support to answer your queries.
Industry immersion with Top Product Leaders
Monthly Speaker Connect
Your learning isn’t limited to the weekly sessions led by faculty but at INSAID we rope in top Product leaders across the world to help you gain not only practical insights but also prep you for cut throat competition.
International Summits
Every six months, we usually organize Product Week Summits inviting leaders from one diverse geography. Most recent one being India Product Week.
Placement Assistance
-
Carefully crafted program such as career launchpad which will help the candidates to polish their resume & LinkedIn profiles.
-
Participating in Mock interviews & get job ready Job
-
Dedicate job opening portal to find your perfect role.
Lifelong Community Support
Life-time access to the resources, content and community support to clear your doubts.
Admission Process
STEP 1
Fill the application form
Apply by filling a simple online application form
STEP 2
Eligiblility Test
Attempting the eligibility test to get shortlisted for the admission procedure.
STEP 3
Start Learning
Get your offer letter and access to your dashboard and begin your journey with starter kits.
Program Fee
Program Fee
INR 2,50,000+GST
No cost EMI options available*.
Student Reviews
Frequently Asked Questions
PROGRAM PRE-REQUISITES
1. Do I need to have prior product management experience to enroll in the program?
No, the program is experience agnostic, all the topics will be covered from scratch and every individual from any field of work is eligible for the program
2. What is the minimum system configuration required?
Any latest processor (i3/i5/i7) with 2.0GHz clock speed and RAM 4GB (required), 8GB(recommended).
SYLLABUS & PROJECTS COVERED
1. How many case studies can I expect to work on?
In Executive Program in Product Management you will have access to more than 20 case studies, Mission: Design Discovery, and Major Product to provide a better understanding of the real-world applications of product management concepts.
2. What's the difference between case studies & projects?
Case studies are targeted towards concept validation and limited to only a single concept. However, projects are targeted to overall learning and are more of a combination of multiple topics.
3. What all topics are covered in the Executive Program in Product Management Program?
Download our latest program brochure &
curriculum.
TIME COMMITMENT
1. How much time I have to spend every week?
Daily 30 mins of prep time is required. You can choose to practice, read, or watch videos, and on weekends one must attend 2 hours of live classes on both Saturday & Sunday.
2. What is the duration of the program?
The duration of the program is 10 months, every term is approximately 4-5 weeks long.
WHY INSAID
1. How's the Executive Program in Product Management program different?
Three things that make this program world class
Progressive Learning Architecture: INSAID's proprietary Progressive Learning Architecture ensures that irrespective of the background you are from, you will attain mastery in a step-by-step way
Concept-to-Context®️ Learning Framework: INSAID's Concept-to-Context®️ framework ensures that you are learning every Product Management concept in context of real-world industry problems
INSAID Career Center: INSAID's mission is to groom Product leaders of tomorrow. INSAID Career Center helps you launch a Product Management career with 100% confidence.
2. Tell me more about Career Assistance?
INSAID offers career assistance through Product Management Career Launchpad. The student gets hands-on experience as a Product Leader with rigorous resume and Product portfolio building sessions. You will also learn to create a strong LinkedIn presence and develop top notch interview skills.
3. What's the refund policy?
Go through our Student Policy link.
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